Scaling to a billion: How Jet.com is building the next big marketplace
How do you differentiate your product/service in a crowded marketplace? How do you manage rapid growth while maintaining your organization’s corporate culture? This month, we’re flying down Rick Paster, Director of Program Management at Jet.com, to hear how they’ve set their organization apart and successfully grown their employee base to over 1300 employees!
Launched in July 2015, Jet.com is already on pace to reach $1 billion in revenue in 2016. They have amassed over 1,800 sellers offering a total of 11 million products, and an impressive 3 million shoppers since their debut. Their success is in their dynamic pricing model, which works like a real-time trading system, rewarding customers for buying multiple items through decreased shipping costs and thereby decreased customers’ cost.