NPR, Podcasts and Habitual Listening: Why Do We Tune In?

Thursday.August.11 5:30 PM - Thursday.August.11 8:00 PM

As a product designer and user researcher for NPR, Scott Stroud studies how and why users listen before he designs NPR’s digital audio experiences.

When people tune in to public radio or subscribe to podcasts like NPR’s Invisibilia, what keeps them coming back as regular listeners? How does NPR design products to build fulfilling relationships with its audience?

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